California Cooler, the real stuff.
I really love this old Chiat/Day ad for California Cooler — the colors, the sound, the attitude (the girl at :40 is priceless). But my favorite is how they keep hitting you over the head with the lush drink pours — there are 7 in 50 seconds! — most sunlit mason jars with fruit and ice, casually overflowing like a beach party itself. This isn’t what the product looks like coming out of the bottle, so instead they showed the thinking going into the bottle.
